5 Marketing Office Decor Tricks To Increase Creativity and Efficiency

At ParadigmNEXT, we believe that the place you work has a direct connection to how you handle that daily workload. If you feel cramped and blocked, your mind will feel the same. If your surroundings are dull, your thoughts will be too. In the fast-paced world of marketing, a marketing agency and its employees cannot afford to fall behind due to lack of efficiency or creativity.

“Ever since Google reinvented the concept of the office space, the trend has been to push the envelope even further. At ParadigmNEXT, we understand that the right office space can help recruit talent and foster creativity among exciting team members. Based on recent research, 95% of employees stated that property plays a major role in accepting a job offer. Employees feel more creative and innovative when their workplace supports the same sentiment,” said Yana Nirshberg, Creative Director at ParadigmNEXT, in an interview with Office Lovin’. Check out these tips to increase creativity and efficiency in your office space.

1. Leave Room for Space

A clean space goes a long way when it comes to a busy schedule. When an office appears open and accessible, you will feel so much more productive. An easy way to create room for space is to clear out any unnecessary desk or chairs. You could also make sure that employees have room to walk around, take a break and interact with other employees.

2. Add in Some Casual Furniture

Just because you’re in an office doesn’t mean that you need to only have office furniture. A comfy lounge chair or even a beanbag chair can change the entire look and feel of the office. Etsy.com has a huge varirty of chairs that could fit in many types of office spaces. If you feel complacency coming along, a quick shift into a different seat can spark your creative outlets again.

3. Create a Space for Brainstorming

A place for brainstorming is not necessarily a meeting room, but rather an area dedicated to getting together with other employees in a casual format. A good technique to use in creating this space is through playing music or setting up comfortable seating or laying out food and beverages. Pinterest is always a good place to browse to get an idea of how to create a brainstorming space.

4. Get Colorful

Bright colors are a great way to keep the eyes and mind open. Especially within the creative industry, a vibrant and attractive space full of signs, posters and various pieces of art can be inspirational. Chicagoartistresource has an excellent network of talented artists looking to add that touch.

5. Keep it Fresh

Something as simple as a seasonal change in furniture, space, color, or art can foster creativity and efficiency. A great area to start with is the entrance or reception of your business. An inspirational entrance is a great way to establish a certain feeling and culture from the moment an employee or visitor walks into the office.

Take a glance around your office. Maybe it’s time for a change. For even more inspiration, take a look at the ParadigmNEXT offices, which was recently featured in Office Lovin’.    

By: ParadigmNext http://paradigmnext.com

Google+: https://plus.google.com/+ParadigmNextChicago

ParadigmNEXT, Inc. is a new kind of marketing agency that integrates the two sides of the brain: strategic communications and business know-how. Connecting creativity with expertise in multiple industries, we are able to deliver measurable improvements and maximum impact.