Featured Friday: Channel IQ Improves Channel Management Industry with Compass Conference
Channel IQ provides online retail intelligence solutions to manufacturers, distributors and retailers through cutting edge technology and decades of management experience. By providing real-time, online promotion and pricing information, they empower customers to handle channel issues and competitive situations, leading to successful and profitable ends.
Through their mission to clean up the e-commerce channel, they have created an annual conference, called Compass, that brings together industry leaders to discuss current challenges and best practices regarding channel management. According to Channel IQ, “with over 300 attendees, representing 600+ brands on five continents, this year’s event was our biggest and best to date. Enhancements from the previous year include – more attendees than ever before, a streamlined, intuitive content schedule, and truly amazing presenters, including representatives from Google Shopping and Amazon. This investment in knowledge-sharing and education reflects our commitment to do whatever we can to help our customers stay ahead of the competition.” For a recap video of their 5th annual Compass event, which took place September 9-10, click here.
As the largest gathering of thought leadership in the channel management, Channel IQ turned to ParadigmNEXT to assist in developing the Compass website along with all of their marketing collateral. As said by Channel IQ, “ParadigmNEXT played an intricate role in our marketing efforts for Compass 2015. They instantly understood the direction we wanted to take our conference, and the designs they created reflected the essence of the event. Their attention to detail and timely deliverables helped us elevate our visual presence at Compass 2015.”
Since its launch in 2011, the Channel IQ Compass Conference has grown around 50 percent year over year. It’s a great way for those in the eCommerce industry to learn from each other, network, and help channel management become as effective as possible. “As the thought leaders in our space, our educational resources and events are a major differentiator for us. Compass is the only conference of its kind where manufacturers and retailers come together to discuss their biggest challenges and discover solutions from leading experts. Outside of the content, Compass also offers ample networking opportunities for attendees to mix and mingle with industry experts, speakers, partners and Channel IQ employees. In the future, we plan on following the same path to expanding the success of our conference, and to continue to offer best practices to the industry’s most prominent channel management issues.”
By: ParadigmNext http://paradigmnext.com
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