Resources

28 Aug 2023

Why Built World Companies May Need a PRM More Than a CRM

Many Built World companies use Customer Relationship Management (CRM) software to enhance their sales efforts. While the uptake was slow at first (the Built World tends to be...

17 Aug 2023
- BuiltWorld
- Social
High Prices? Think Again! Understanding Value in the Built World
If you’re part of the Built World industry, you’ve undoubtedly encountered the exclamation, “Your prices are too high!” This utterance often signals the death knell for a potential...
17 Aug 2023
- BuiltWorld
- Social
What Built World Companies Need to Know About Google Analytics 4
Google is changing one of the tools you’ve been relying on to grow and succeed. If you’re not aware of it, you’re already losing valuable data. It’s impossible...
28 Apr 2023
- BuiltWorld
- Social
Why You’re Struggling to Sell Virtually
This is part two of my series on being more successful with fewer salespeople. Be sure to check out part one if you haven’t yet. We might eventually...
18 Apr 2023
- BuiltWorld
- Social
How to Use ChatGPT to Grow Your Built World Sales
This is part one of a multi-part series on improving the performance of your field salespeople. Salespeople are essential to the success of any Built World company. However,...
18 Apr 2023
- BuiltWorld
- Social
Why Digital Marketing Is No Longer Working for Built World Companies
Built World companies just can’t catch a break. Just when the industry finally embraced the power of digital marketing, that power is starting to get weaker. Digital marketing...