Contact us
Back to blog

Increase Traffic by Tomorrow Morning!

15 Dec 2014

Who doesn’t want to increase their traffic by tomorrow morning? At ParadigmNEXT, we keep it simple for you: it’s all about CONTENT. Content is king in the digital world, and with 2014 coming to an end, it’s about time you make that resolution to start integrating content writing and marketing into your digital strategy.

However, while it’s easy for us to tell you to start writing content, it should not be just as easy

A Chicago Digital Branding Agency focusing on content marketing and higher traffic

Chicago digital branding agency helps increase traffic by tomorrow through content and high quality social media

for you to start writing. Often times, we see businesses begin the content writing and marketing process, just to discover that their content isn’t very impressive. If no one likes your content, you won’t get those social likes and shares, or link clicks, or traffic!

Below we provide a quick list of content tips for B2B businesses and also B2C businesses.

B2B Tips:

  1. Use stats. Businesses love statistics. Whether it’s in percentages, in dollars or quotations, it has been measured and published. Just make sure you use credible sources and refer back to it.
  2. Talk about your accomplishments. Not every blog should promote what you’ve done for your clients, but having a few blogs here and there that feature your projects provide businesses evidence of what you have done for other businesses.
  3. Make infographics. Because B2B blogs include data and stats, businesses often enjoy looking at fun and attractive visuals that can sum everything up for them in a one-page document.

B2C Tips:

  1. Solve problems. By providing tips and solutions to problems that customers frequently have, you are establishing yourself as the “go-to” problem solver for them.
  2. Visuals are very important. Visuals are shared more frequently than text, especially visuals that evoke an emotion, like humor or sadness.
  3. Stay on trend. In the consumer world, trendy content tends to get shared more often than new content. To stay on trend, stay up to date with pop culture, and integrate it within your blogs.

digital marketing chicago

By: ParadigmNext http://paradigmnext.com

Google+: https://plus.google.com/+ParadigmNextChicago

ParadigmNEXT, Inc. is a digital agency headquartered in Chicagoland. We provide branding, identity, integrated marketing, social media strategy, art direction, web-design & development, startup incubation, commercial video production, product development, and commercial storefront development services to a wide array of clients ranging from bootstrapped startups to successful longstanding companies.